UAE is predominantly an Islamic country. As a result, the local customs and traditions are reflective of and influenced by Islam.
People: The virtues of courteousness and politeness are valued in the UAE customs. The people are generally very hospitable. At the end of a get-together, rose water is sprinkled on guests and special incense is burnt.
Food: Houses in the emirates generally have two reception rooms (called “majlis”) – one for men and the other for women. At the time of Eid, a particular seating arrangement is adhered to which is based on hierarchical order. Eating with the right hand is expected when you’re dining with a native. A kind of sugarless coffee is an essential part of the customs of the land. Water-pipes flavoured with tobacco known as “shisha” are smoked all over the land.
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Despite having a number of world class business facilities, hotels, and everything that supports a lifestyle of highest quality, UAE was lacking in one department. That is the availability of higher education facilities. For many years upper and middle class families had no other option but to send their children to study abroad, if they were interested in quality education at reasonable fees. Gradually, the trend changed, UAE government has planned and invested in many academic programs to offer a world class education system, which will match its standard of living. Initially, the focus was more on UAE nationals, though with the passage of time these opportunities will be accessible for everyone to avail.
Education Vision 2020:
Recognizing the need and importance of a sound educational system in the overall development and growth of economy, UAE government has initiated a comprehensive plan, called “Education Vision 2000″. This program is intended to provide equal academic opportunities to the citizens, improving the quality and effectiveness of curriculum and enhance learning resources, consequently building a modern education society that will lead to a knowledge driven economy. Huge funds have been allocated to education in successive budgets.
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A growing number of companies in uae are beginning to swear by the results of advergaming: interactive games on websites that site visitors can play. Whether they’re simple sweepstakes, more involved knowledge-based quizzes, or full-blown video contests designed to engage discriminating teenage boys and girls, online advergaming is coming into its own as a marketing genre
Online games come in many forms. Perhaps the most recognized are the highly visual, action-oriented pop-ups familiar to contest4uae.com users. They’re primarily used by advertisers for branding purposes and are generally delivered via pop-ups and in various other ad formats on third-party sites. The objective is to attract traffic and acquire new customers.
Advergaming is the use of games to deliver advertising messages, drive traffic to web sites, and build brand awareness.
Advergames are a natural and increasingly accepted evolution from print ads, T.V. ads, and banners, taking full advantage of the interactivity of the Internet and involving consumers in ways not possible with other media. Because of advergaming’s fully interactive nature, advertisers can be confident that consumers are fully engaged during the entire time the game is being played and not quickly turning the page, changing the channel, or ignoring or closing a pop up banner ad.
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